1) Choosing Your Show: How to choose the show/s you want to put on in Edinburgh and being sure of your reasons.
2) Selection of Venue: A Guide to what venue to pick and where to avoid.
3) Budgeting & Contracting: Provision of an extensive practical budget for your production and how to avoid wasting money. Where are the hidden costs? Ensuring that you have watertight contracts and agreements for all aspects of your production.
4) Copywriting and Artwork: Advice on development of marketing materials. Use of powerful images and selling messages. How to get the press interested and the effective use of social-media to get the message out.
5) Publicity & PR: An analysis of the use and effectiveness of engaging PR companies or to 'go it alone'.client's natural body language. Is it aiding or hindering the message? Techniques for eliminating distracting ticks, hand and body movements, for maximising eye contact and incorporation of gesture only when appropriate and for maximum ef
6) Managing Expectations: Dealing with and combating low advance ticket sales.
7) Production & Delivery: Advice about actually delivering and mounting your show - rehearsals, personnel requirements, venue liaison, technical, transportation logistics, accommodation and the practical day to day running of the show at the Fringe.
8) Day to Day Survival: Advice as to the day to day running of your production and how to ensure you don't run out of energy, enthusiasm or money while in Edinburgh - the loss of any element can end up costing you thousands.
9) Reconciliation: Avoiding the post festival blues and shocks... Knowing what to expect. Understanding your ticket sales and deductions. Fulfilling your financial obligations.
- Venue for consultation - as required. (All travel expenses will be billed at cost plus VAT where applicable.)
- Consultations are billed by the hour. (Minimum session of 2 hour).
- Cancellations are fully billable or may be rearranged at 1.5 x the contracted rate.
- REFERENCES PROVIDED UPON REQUEST